Previous Webinars
Check out our previous webinars presented by the best and brightest minds in business today.
OnlineX: Apple’s latest updates will make your Facebook targeting ineffective
Danny Gavin is the founder and chief strategist at Optidge, an award-winning Houston based digital marketing agency, and is an advisor to several startups. He is also an adjunct professor at the University of Houston’s C.T. Bauer College of Business teaching master’s level classes and executive education on social media and search engine marketing. Danny is also Vice-President Director of Marketing for e-commerce company Brian Gavin Diamonds, which he has helped to grow to the Inc 5000, as well as, Internet Retailer’s Top 1000 and 50 Fastest Growing E-commerce Companies.
He has also consulted for an array of companies including Airswift, Blinds.com, BrainCheck, Brown-Forman, Conviva, Houston Public Media, OpenStax, and TimeHop.
In this session, Danny will explain how Apple’s iOS changes will have massive implications for all businesses. And he will give clear and concise tips and tools that will ensure that companies are fully prepared.
OnlineX: How to ensure that your website is your top performing salesperson
Terry Schilling is a sought-after conversion copywriter and brand messaging strategist who helps creative entrepreneurs and small to midsize business owners communicate their great ideas onto the screen. His copy is behind brands such as Airbnb, Joybird Furniture, Russell Investments, Sixty Hotels and Brooks Brothers.
Schilling believes that great copy tells people how cool they can be, not how cool you are. With the right words, you can attract your ideal customers and keep them coming back.
In addition to copywriting, Schilling is an active content creator for the copywriting community. He shares copywriting tips on The Copy Corner podcast. Whose Tagline Is It Anyway? is a live marketing game show where Schilling and a guest create a tagline for a real product in 25 seconds or less. In 2020, Schilling also started The Copy Co-Op, an online Facebook community to connect with creative business owners and freelancers with resources to help tell their story and grow their business.
In this session, Schilling will take us on a journey of website copy discovery. He will unpack key tips and tricks to ensure you achieve increased conversions, lower bounce rates and higher engagement with customers.
Full webinar
Website copy tips and tricks
Website teardown
OnlineX: REMATCH - Sage vs Xero Vs Quickbooks
The last time we put Xero and Sage in the ring, we came up with a draw – leaving hundreds of OnlineX community members asking: “What now?”
So, we brought them back in, with an all new, no holds barred format.
Furthermore, we invited newcomer Quickbooks into the ring.
Finally, it’s time to find out which accounting package is better for your business: Sage, Xero or Quickbooks.
REMATCH Sage vs Xero Vs Quickbooks: Highlights
REMATCH Sage vs Xero Vs Quickbooks: Full webinar
OnlineX: Email Marketing is your secret weapon: How to boost your sales without spending money
It is estimated that over 3 billion people are using email right now. In this session, Nikki Elbaz busts the myth that email marketing is dead. She shows you how you can transform your sales (and your business!) by designing and implementing effective and strategic email marketing campaigns that deliver.
OnlineX: Client Conversion Kit: A predictable system to turn leads into sales
The average online business fails to close 95% of its leads.
There’s no point in generating more leads and enquiries if you cannot close them.
Estie’s Client Conversion Kit is a predictable system that will help you close the deal time and time again. Tired of hearing: “We’re generating lots of leads, but they aren’t converting”?
In this session, Estie Rand empowers you with key customer conversion strategies that will help you boost your revenue.
Client Conversion Kit: full webinar
Increase traffic to your site
Convert traffic into sales
Deliver on time to your customers
OnlineX: Black Friday crash course for business owners
"In 2019, Black Friday and Cyber Monday purchases hit the R6bn mark in SA, a significant increase on the close to R3bn spent in 2018" - Business Day, 29 October 2020
OnlineX's three industry experts to give easy, actionable advice on how you:
Increase traffic to your site
Convert the traffic into sales
Deliver on time to your customers
OnlineX: Which is the best accounting software platform for your business?
Struggling to keep on top of your finances? Looking for a more efficient way to analyse your business’s financial health? Deciding which solution to go for can be challenging, especially when they (appear to) offer so many similar core features.
If you’re feeling confused and conflicted about which accounting software is better for your business, then worry no more. This ‘Versus’ webinar will tell all.
OnlineX: How businesses should manage their finances in a Covid stressed world
Simon and Peter are not your average accountants. If you’re looking for a suit and tie, you’ve come to the wrong place. They are not number crunchers, calculators or paper pushers.
They believe in integrating technology with accounting practices to achieve the highest level of efficiency and are on a mission to help businesses boost their financial performance.
In this session the Magner brothers present ideas, strategies and practical advice on how to implement sound financial management practices to become financially nimble and resilient.
OnlineX: WordPress vs WIX
Comparing WordPress vs Wix pits two powerhouses of website creation against each other. The two platforms are among the most popular online design and publishing tools out there, great for both beginners, experienced developers and bigger businesses.
In the red (WordPress) we have the Owner and Founder at Pixel Village, Dan Elabir. Dan has consulted to leading brands, including Aston Martin, Cadbury, Coricraft, Nestle, Standard Bank and Telkom and has helped them and other enhance their digital presence and develop a memorable & compelling image.
In the green (Wix) we have Mark Preston, Head of Digital at Hakim Group & Founder of Talk About Digital. Mark has founded and self-grown three agencies, personally trained hundreds of professional marketers and has spoken on a few stages around the world, besides writing a best-selling book.
In this live and interactive session, we put two leading digital marketing specialists in the ring to fight out which is the best one for your business.
OnlineX: Paid vs Organic
In the red (Paid) we have experienced Google Ads and Google Analytics pro, Darren Brick. Darren is the Google Ads Director at SearchKings Africa™, leading a team which is currently managing over 250+ clients worldwide.
In the green (Organic) we have Danny Gavin, founder and chief strategist at Optidge (Houston, USA). He is an adjunct professor at the University of Houston’s C.T. Bauer College of Business, teaching master’s level classes and executive education on social media.
Deciding whether to dedicate resources to organic search efforts (SEO) or paid search efforts (PPC) is not easy. So, what’s the best strategy to use for your organization and when? This session will give you key insights to help you make the right decision.
In this lively and interactive webinar, we put two leading online marketing specialists in the ring to fight it out.
OnlineX: Why now’s the time to launch your e-commerce business
Andy Higgins is an experienced professional in all aspects of ecommerce including online marketplaces, payments and logistics and has worked in the ecommerce industry for more than two decades, across 5 continents.
Andy founded bidorbuy and was instrumental in starting PayFast in South Africa while also having been involved in the early stages of Takealot.com. Andy has served on a number of boards including bidorbuy, PayFast, Private Property and uAfrica
Covid-19 caught many companies off guard. Many businesses have been scrambling to launch ecommerce businesses. In this talk Andy discusses why ecommerce is the next big ‘Goldrush’ and why this is the perfect time to launch an ecommerce offering.
OnlineX: Shopify vs WooCommerce
Think Shopify South Africa, think Melissa Rowlston. This maverick of the South African eCommerce industry leads a team of designers and developers who work their magic to launch businesses into the eCommerce space.
Felix Norton is the Founder and Managing Director at WOWW and, together with his team, have great experience in building and growing profitable e-commerce websites with WooCommerce.
In this session, sparks were flying as Melissa and Felix went head to head in debating which platform is better to get selling online in the best possible way – Shopify or WooCommerce?
OnlineX: How to use SEO to get your website on the first page of Google
Danny Gavin is the founder and chief strategist at Optidge, an award-winning Houston based digital marketing agency, and is an advisor to several startups. He is also an adjunct professor at the University of Houston’s C.T. Bauer College of Business teaching master’s level classes and executive education on social media and search engine marketing.
In this invaluable session, Danny gives practical tools, guidance and resources to help companies show up on the top of the page on Google.
OnlineX: How to use Facebook to convert your audience into your customers
As Lead Analyst at Media Rocket, Rhys Downard is widely regarded as ‘the Facebook guru’. He helps businesses understand their digital data, online marketing value chain and what it takes to operationalise a Data-Driven Marketing environment. He has a unique gift of helping companies improve marketing processes to boost results and ultimately grow revenue.
In this talk, Rhys delves into the art of Facebook marketing. It is a session not to be missed!
OnlineX: How to use LinkedIn to win new business
A trained engineer, Michael started the first local coffee drive-through which later pivoted into the largest supplier of office coffee machines in South Africa. This company grew primarily through data-driven digital marketing which led Michael to found Syte — a data-driven digital marketing sales agency which specialises in ecommerce and B2B lead generation.
In this talk Michael shares many of the lessons and strategies behind driving and executing an effective LinkedIn campaign.
OnlineX: How to use Google to find new customers
Brett Perlstein, chartered accountant turned Google Ads specialist, gave up his suits for trainers to carve out a niche offering in the Google agency landscape of South Africa. He has spent the past five years nurturing businesses and unlocking their true potential online through the power of Google Ads and SearchKings’ custom-built technology.
Darren Brick, Google Ads Director at SearchKings Africa™, is qualified with a BCom in Strategic Management and Marketing from UNISA and went on to complete a Post Graduate Diploma in Management (PDM) from Wits Business School, followed by an MBA from Wits Business School. He leads a team which is currently managing over 250+ clients worldwide.
In this session, Brett & Darren uncover how to unleash the power of Google to attract new customers and drive revenue.
OnlineX: Build your Website Build your House
Josh Jaffe founded Brand Infusion, a creative agency focused on print and digital media in 2010. Since then, Brand Infusion continues to provide Branding, Design, Web and Mobile Development to clients in various sectors, including National Banks, Hedge Funds, International Hotel Chains, Fintech Companies, Diamond Groups, Nonprofits and Start Ups.
In this session, Josh uncovers the pros and cons of whether to use an agency, a freelancer, or whether to go it alone. Josh reveals 10 years of trade secrets to help companies make the right decisions when building a website.
OnlineX: Big Data for Small Business
As Lead Analyst at Media Rocket, Rhys Downard helps businesses understand their digital data, online marketing value chain and what it takes to operationalise a Data-Driven Marketing environment. He has a unique gift of helping companies improve marketing processes to boost results and ultimately grow revenue.
Ryan Bacher founded and runs NetFlorist – South Africa's best known and longest serving online florist and gift emporium. With 21 years of skin in the game, Bacher knows his stuff.
In this session, Ryan and Rhys extract the juice out of all the tech talk and explain the practical benefits of really understanding what’s going on under the hood. And why businesses should care!
OnlineX: Get your business online in 6 easy steps
Think Shopify South Africa, think Melissa Rowlston. This maverick of the South African eCommerce industry leads a team of designers and developers who work their magic to launch businesses into the eCommerce space.
In this in-depth session, Melissa provides the 6 critical steps to get businesses online.